Avoiding the Traps of Consumer-Driven Health Strategies

There are traps for both employers and employees if new consumer-driven health plans (CDHP) focus solely on short-term healthcare costs at the expense of health improvement and gains in absence, performance and productivity. New IBI case studies of Cummins and Kraft Foods illustrate how two employers are looking both to employee health and to business outcomes in their full-replacement CDHP approaches.

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